Printing in Color, and with Photographs

The old tyme offset printing guide.
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Offset Printing

The quality of products produced by today’s printers is vastly superior to what was produced years ago.

Printing today is much more sophisticated than ever. While there has been little change in the process, the capabilities of modern day printing equipment are vastly improved. The quality of products produced by today’s printers is vastly superior to what was produced years ago. You can have high expectations of your professional printer.

Photographs used to be very difficult to include into your printing projects. At the beginning of the century plates and lithographs made them easier to incorporate, replacing specially made plates that had been used prior to this. These days you do not need to use plates. Photographs are now printed by using a negative on one drum dipped in ink to transfer the image onto the page.

The use of miniaturization has served to dramatically increase the quality of this technique. Very small images can now be incorporated into printed material, including highly detailed images and text. The best part of modern day printing technology is that it has greatly minimized flaws, giving the consumer high quality detail printing.

While offset printing is still the industry standard, it is slowly but surely being replaced by digital technology. It won’t be long before digital printing will cost the same as traditional printing. This is likely to lead it to dominate the printing industry, replacing almost all other technology. With its superior quality the emergence of digital technology is a very positive thing for the industry. Digital printing also offers the promise of quicker processing and improved efficiency.


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